Wednesday, July 14, 2010

Mel Gibson – The End of a Hollywood Career?

By Andrea Kunicky

Mel Gibson is back in the news again...and again for the wrong reasons. Another profanity laced rant from the movie star has been leaked out.

The tapes, which has released four parts of thus far, feature an enraged Gibson bellowing at Oksana Grigorieva, the mother of his 8-month-old daughter. Gibson relentlessly screamed C-words, F-bombs and - sadly and disturbingly - racial slurs which included the N-word.

Grigorieva did the right thing by remaining calm through most of the recordings, suggesting that Gibson get medication, and insisting she doesn't want his money. She needed to stay quiet and let him rant because she knew she would have the upper hand by the end of it. She sounded like she was maintaining her self-control to get the end result that was needed. She had every right to do what she needed to do to document his angry and abusive personality.

This situation again shows how people have to learn to watch what they say or write with communication devices, such as cell phones. Golf star Tiger Woods and ex-Detroit mayor Kwame Kilpatrick have both found themselves in trouble for things they’ve said on calls and text messages that ended up in the hands of the media.

Gibson's recent public rants could ultimately end his movie career. He survived his last public relations nightmare four years ago when he made terribly derogatory comments about Jewish people. Those comments combined with these recent rants show a horrible pattern, and this behavior won’t be tolerated even in Hollywood.

As audio recordings of these rants still continue to leak out, Gibson will have far bigger problems than his career… as these threats could lead to legal issues. Not speaking on his outbursts is certainly not the best PR strategy either.

It will be interesting to see what will ensue in these coming weeks with the outcome of the (former) Hollywood star.

Andrea Kunicky is an Associate Account Executive. Contact her at

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